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ABOUT RICE

Incorporated in 2014, RICE Consultancy Pte Ltd is a boutique Business Growth Consultancy specialising in end-to-end growth solutions that help business owners build their businesses for greater success, with achievable results.
Since 2018, RICE has double-downed on its origins and reconnected with its core belief: the growth mindset. The RICE of today is a business consultancy driven by the pursuit of growth in all its forms.
Since 2018, RICE has double-downed on its origins and reconnected with its core belief: the growth mindset. The RICE of today is a business consultancy driven by the pursuit of growth in all its forms.
At RICE, we believe wholeheartedly in continuous progress, across all aspects of life. Whether we are brainstorming for ideas, communicating with clients, or simply having a chat in our office, we live and breathe this philosophy. Opportunities to learn and areas to improve stand out to us as room for growth. We are instantly attracted by such potential, because it gives us sustenance to make ourselves and others flourish.
We strive to bring this passion for growth to the business world, where the landscape is constantly in flux and every little step forward matters even more. Our aim is to help individuals and organisations bloom into their full potential, harvest great returns, make more space to grow and keep the cycle going. That’s why we make continuous development and dynamism the key pillars of our work. That’s why we take great leaps with people who share our growth passion.
Within our team, growth endeavours mean a journey towards being better contributors in a synchronised, holistic unit. Taking an outward approach, they represent significant breakthroughs for our clients, meaningful change-making with our partners, and wider horizons for the next generation. We make every result count. Change old world mindsets. Build inspirational cultures. Cultivate the new business paradigm. We are RICE — harvesting real growth. After working on more than 100 projects for a wonderfully diverse clientele — from Capelle Academy, Singapore Red Cross and Enercov to Rainforest Education Centre, KTC Construction and SKINFOOD, we can’t help but look forward to becoming a trusted Business Growth Partner for the next purpose-driven company we meet.

HŌRA: E-commerce

EXPLORE HŌRA

 

 

HŌRA first came about in late 2018, when a group of beauty aficionados from RICE Consultancy Pte Ltd, were casually discussing notions of beauty in the local context. It quickly dawned upon them that many people perceive beauty as a fixed, singular ideal rather than a fluid state of being. With beauty now highly commoditised today, its true meaning has been warped by fierce promotions of cover-ups, modifications and miracle quick fixes.

Mature women face constant pressure to venture into anti-ageing; teenage girls spend pocket money and hours on makeup that makes them look 5 years older; those in the middle are left feeling like there is nothing meant for them in the market.

Everyone seems to be chasing after one common yet unidentifiable standard of beautiful, when really, beauty should be benchmarked differently for each and every individual. Beauty is timeless in definition. Beauty exists in every season of life. And beauty is at its peak in its most naturally occurring form. It was high time for beauty to be reframed and restored. 

 

 

 

While we knew there were already wonderful beauty brands advocating for similar causes, they knew that a unified effort had to be made in order to truly make a difference.

Many of these brands were also scattered across the globe and difficult to access from the sunny little island of Singapore. They decided to boldly embark on a journey to source for such great brands, who made great products, that fell in line with their core beliefs about beauty. These products, when consolidated together, would become mechanisms through which they would champion the timelessness and organic nature of true beauty.